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Green fashion set to hit £60million

Ethical fashion has boomed in the UK with estimates that the organic cotton market in the UK is expected to be almost £60million by this year end.

High street retailers have responded by catering to the high demand for green fashion, lead by New look and H&M who have expanded their organic cotton ranges made from cotton.

New Look has recently launched its third organic clothing collection, this collection includes denim cut-offs, jeans, dresses and shirts.

Guy Lister, New Look’s marketing director, said

“Organic fashion gives us a point of difference. It’s been flying out of our stores”.

A quarter of British women describe themselves as ethical shoppers when it comes to clothing.

Natural Collection have a wide range of ethical goods including clothing.

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