Nudie have just released their Spring / Summer 2010 collection for men with the belief that a good pair of jeans is a wardrobe essential.
Maria Erixon, Joakim Levin, and Palle Stenberg established the Swedish brand in 2001 and today the brand is rated as one of the top labels in the world for its denim collections.
Nudie jeans are designed to look better as they age, the indigo is a living colour that fades over time and gives the denim its character. Therefore the more you wear them to better they look.
See the new collection of mens jeans and clothing by Nudie now.

